favorite finds from the front lines of food
March 22, 2017 - World Water Day
The NGO WaterAid published their report called Wild Water: The State of the World's Water 2017 and the findings are not great. "Across the world 663 million people still do not have access to water and the vast majority of them - over half a billion- live in rural areas." That's right folks. It's time we all step up and do what we can to ensure access to potable water around the globe. (Guardian & WaterAid)
They are not the first but they are the biggest! Escondido, California-based Stone Brewing has stepped up to brew delicious beer out of waste water. The epic California drought has challenged them to rethink how they use water and explore more ways to be responsible brewers. Want to know the name? Full Circle Pale Ale. After all it is a well known fact that we never own beer we just rent it. (Grub Street)
The Economist reports that this year the sales of bottled water outpaced sales of soft drinks in America. It turns our that the bottled water market worth $147bn and has been growing 9% annually in recent years. Premium water is not new and it seems like everyone is in the game, but this is downright ridiculous.....You can now but Svalbardi, harvested from Norwegian icebergs that are up to 4,000 years-old for $99 a bottle. It looks like an expensive vodka but actually gives new meaning to water of life. (Economist)
Farmers in California have had one of the wettest winters on record but that doesn't mean they will be getting 100% of their water allotment. This coming year these farmers up and down the San Joaquin Valley will get two-thirds of their water allotment from the federal government, 65% to be accurate. (Sacramento Bee)
And finally - In honor of World Water Day, Waves for Water and Red Bull have released an hour-long documentary recounting Jon Rose's story of how he is becoming the "new face" of social entrepreneurship. This is a great story of how this former professional surfer has been able to provide clean water to over 7 million people around the globe. (GrindTV)
Watch it here on Red Bull TV